Restaurants & cafe's

Aroma Overseas

Aroma entered the international market in 2005 and today operates from over 40 branches worldwide (Canada, USA and Ukraine). The expansion overseas demanded an adaptation of the familiar brand and the transformation from an Israeli brand in Hebrew to an international brand in English, while simultaneously preserving the brand identity and values. As part of the project we designed an original font for the logo, a new and distinguished media language, packaging, menus and additional products.